1. Ontario: Canada’s Central RV Hub
Ontario is the strongest strategic location for Camping World due to its dominant role in Canada’s RV supply chain.
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Import Leader: Ontario handled 54% of all Canadian RV imports in 2022, totaling $1.6 billion (Bush, 2026).
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Logistical Advantage: Its proximity to Camping World’s headquarters in Lincolnshire, Illinois makes Ontario a natural extension of the company’s existing national distribution network (Camping World Holdings, Inc., n.d.; Bush, 2026).
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Production Strength: Ontario also contributes 22% of Canada’s RV exports, reinforcing its importance in both inbound and outbound RV movement (Bush, 2026).
2. Saskatchewan: A Growing Trade and Manufacturing Center
Saskatchewan offers a strong opportunity for both retail expansion and supply chain integration.
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Import Volume: It is the second‑largest importer, receiving 16% of Canada’s RV manufacturing imports in 2022 (Bush, 2026).
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Manufacturing Power: Saskatchewan is also a major exporter, responsible for 24% of Canadian‑built RV exports. This indicates a strong local manufacturing base that Camping World could leverage for service, parts, and distribution (Bush, 2026).
3. British Columbia: A High‑Demand Consumer Market
British Columbia anchors the western RV market with strong consumer interest and outdoor recreation culture.
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Import Share: The province accounts for 15% of all RV imports, valued at $469 million (Bush, 2026).
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Market Alignment: With 7.7 million RV trips taken in 2022 and 40% occurring in national or provincial parks, British Columbia’s landscape aligns perfectly with the activities—camping, hiking, fishing—that drive RV ownership and usage (Bush, 2026).
Strategic Summary
Targeting Ontario, Saskatchewan, and British Columbia positions Camping World in the provinces where 85% of Canada’s RV imports arrive. This strategy aligns with a market that reached $640 million in retail sales in 2023 and is projected to grow 4% annually through 2025 (Bush, 2026; Moreau, 2026). In contrast, the U.S. market has experienced a 24% decline in wholesale shipments, making Canada a more stable and promising environment for expansion. By focusing on these high‑volume provinces, Camping World can maximize its extensive online presence and service model in regions with the highest concentration of inventory and active RV consumers (Camping World Holdings, Inc., n.d.; Bush, 2026).
References
Bush, O. (2026, January 22). RV and camping industry statistics in Canada. Made in CA. https://madeinca.ca/rv-statistics-canada/Camping World Holdings, Inc. (n.d.). Overview. https://investor.campingworld.com/overview/default.aspxMoreau, I. (2026, February 13). 90+ RV sales statistics | Fact-checked 2026. Gitnux. https://gitnux.org/rv-sales-statistics/
AI Disclosure: Portions of this analysis were assisted by artificial intelligence tools to support writing, organization, and clarity. All data, interpretations, and final conclusions were reviewed and approved by the author.
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